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STRATEGIC PHILANTHROPHY
CIMB ISLAMIC BANK

Since 2014, WWF-Malaysia and CIMB Islamic Bank have embarked on conservation projects as part of its effort to safeguard nature and reduce environmental impacts in Malaysia.

The partnership has benefitted projects in four locations in Malaysia: from Fraser’s Hill in Pahang, Ulu Muda in Kedah, Ba’ Kelalan in Sarawak to Setiu Wetlands in Terengganu

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H&M

H&M’s partnership with WWF-Malaysia is aligned with the organisation’s global commitment to lead the change towards circular and climate positive fashion.

Since the launch of H&M’s Choose To Reuse initiative in Malaysia in July 2019, over 1.5 million pieces of plastic and paper bags have been reduced in H&M stores. As part of the initiative, customers are charged RM0.20 for the use of every plastic or paper shopping bag across all stores in Malaysia. Proceeds collected are donated to WWF-Malaysia’s project to safeguard freshwater resources and ecosystems which includes understanding the current level of awareness about waste issues and management, devising stakeholder engagement and community outreach programmes to educate and promote actions on solid waste reduction in the Klang Valley and Setiu Wetlands in Terengganu, as well as supporting riverbank restoration efforts in Long Semadoh, Sarawak


MALAYAN BANKING BERHAD

In 2016, WWF-Malaysia and Maybank Foundation embarked on a partnership to strengthen Malayan tiger conservation efforts in the Belum-Temengor Forest Complex. The conservation programme aims to recover and stabalise the tiger population in the forest complex through the protection and monitoring of tigers, supporting the improvement of management practices and engagement with local indigenous communities. Activities carried out under the programme include patrolling efforts throughout the forest complex to reduce poaching and other threats to wildlife, and campaigns to raise public awareness about the threats faced by the Malayan tiger. As a result of the support provided by Maybank Foundation and WWF-Malaysia, Royal Belum State Park has registered for Conservation Assured | Tiger Standards (CA|TS), making this park the first location in Southeast Asia to register for this scheme.
 
In 2020, Maybank Foundation renewed their commitment to support WWF-Malaysia’s tiger conservation efforts for the next 4 years, which includes efforts on protection, attaining CA|TS accreditation, monitoring tigers and their prey, community engagement as well as communication campaigns to raise public awareness on Malayan tigers.