STRATEGIC PHILANTHROPHY | WWF Malaysia

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STRATEGIC PHILANTHROPHY

CIMB ISLAMIC

CIMB Islamic Bank is championing a range of sustainability efforts in Malaysia aimed at safeguarding nature and reducing environmental impacts. CIMB Islamic Bank is collaborating with WWF-Malaysia on supporting the sustainable management of Setiu Wetlands, a high conservation value area of national importance.
 
The wetlands provide various ecosystem functions and services including flood control, erosion mitigation, nursery ground for juvenile marine fishes and supply of natural resources for the local population’s traditional livelihood. Furthermore, the wetlands also have great potential as an ecotourism destination that can generate economic returns to the local communities and to the State.

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H&M

H&M’s partnership with WWF-Malaysia is aligned with the organisation’s global commitment to lead the change towards circular and climate positive fashion.

Since the launch of H&M’s Choose To Reuse initiative in Malaysia in July 2019, over 1.5 million pieces of plastic and paper bags have been reduced in H&M stores. As part of the initiative, customers are charged RM0.20 for the use of every plastic or paper shopping bag across all stores in Malaysia. Proceeds collected are donated to WWF-Malaysia’s project to safeguard freshwater resources and ecosystems which includes understanding the current level of awareness about waste issues and management, devising stakeholder engagement and community outreach programmes to educate and promote actions on solid waste reduction in the Klang Valley and Setiu Wetlands in Terengganu, as well as supporting riverbank restoration efforts in Long Semadoh, Sarawak


MALAYAN BANKING BERHAD

In 2016, WWF-Malaysia and Maybank Foundation embarked on a partnership to strengthen Malayan tiger conservation efforts in the Belum-Temengor Forest Complex. The conservation programme aims to recover and stabalise the tiger population in the forest complex through the protection and monitoring of tigers, supporting the improvement of management practices and engagement with local indigenous communities. Activities carried out under the programme include patrolling efforts throughout the forest complex to reduce poaching and other threats to wildlife, and campaigns to raise public awareness about the threats faced by the Malayan tiger. As a result of the support provided by Maybank Foundation and WWF-Malaysia, Royal Belum State Park has registered for Conservation Assured | Tiger Standards (CA|TS), making this park the first location in Southeast Asia to register for this scheme.
 
In 2020, Maybank Foundation renewed their commitment to support WWF-Malaysia’s tiger conservation efforts for the next 4 years, which includes efforts on protection, attaining CA|TS accreditation, monitoring tigers and their prey, community engagement as well as communication campaigns to raise public awareness on Malayan tigers.