Earth Hour 2021 - Contest | WWF Malaysia

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WWF’s landmark movement, Earth Hour, is set to once again unite millions of people around the world to show their commitment to nature on Saturday, 27 March 2021 at 8.30pm

We are inviting everyone to pledge to switch off this Earth Hour and show you want a healthy natural world we can all rely on, and support efforts to save our wildlife, save our forests and save ourselves. Protect nature, as it is one of our greatest allies against climate change and is vital for our survival and prosperity. 

We would like to invite your educational institution’s lecturers and students to join millions and raise your voice for nature by participating in the inaugural ‘Earth Hour #Connect2Earth Pledge for Nature’ nationwide contest. Closing date for registration is 27 January 2021.

Please send an email to contactus@wwf.org.my with the information below before 27 January 2021:
Subject Header: ‘Earth Hour #Connect2Earth Pledge for Nature’ nationwide contest.

• Name of your educational institution and whether it is a Primary School, Secondary School or College/University
• Full mailing address of your educational institution
• Name of Lecturer-in-charge
• Email of Lecturer-in-charge
• Mobile no of Lecturer-in-charge


WWF-Malaysia will send you an Earth Hour presentation, web links with further information, and a name/ code so we can attribute pledges to your educational institution. Thank you for your meaningful support.

  1. Open to all educational institutions in Malaysia.
  2. Lecturers and students will undertake activities, for example promoting the pledge on their educational institution and personal social media channels, encouraging friends and family to pledge, etc. to get as many people as possible to sign the #Connect2Earth pledge for nature at wwf.org.my/pledge
  3. Please remind all pledgers to put in your specific educational institution’s name/code in the Company / Educational Institution form field so we can attribute pledges.
  4. The top three educational institutions who generate the most pledges between 1 February 2021 to Earth Day 22 April 2021 in each of the two categories below = six winners will receive certificates and be acknowledged in an article on wwf.org.my
    • Primary schools and secondary schools
    • Universities / Colleges
  5. All participating educational institutions will be mentioned in a report to be published on 22 May 2021 World Biodiversity Day.
  6. Guidelines for videos and communications (print and online) to promote pledges:
    • No usage of the WWF panda logo/ photos featuring the WWF panda logo in your profile photo or any posts/stories/highlights or printed collaterals. Use of the WWF panda logo is subject to strict brand and licensing laws.
    • Please use instead the text ‘In support of WWF-Malaysia’ in your posts or printed collaterals. You may also use the 60+ Earth Hour logo.
    • If you are setting up a new page, please do not name your social media page wwfmy, wwf, wwfmalaysia or any variations of our organisation’s name, as the public may likely be confused that it is one of our channels.  
    • Please do not infringe any copyright in terms of the photos, images, video footage, use of external party logos and music that you use for your social media posts or printed collaterals in support of WWF-Malaysia. 
    • Please use #EarthHour #Connect2Earth #wwfmy
    • Please feel free to tag us at:
      • https://www.instagram.com/wwfmy
      • https://fb.com/wwfmy
      • https://twitter.com/wwfmy
      • https://www.tiktok.com/@wwfmalaysia
  7. Please do not use domestic animals or wildlife, Styrofoam, plastic utensils and plates/ bowls, or disposable plastic water bottles if you are undertaking events to drive pledges. Please also adhere to all social distancing and MCO guidelines.
Thank you for your important support and participation.