Melaka to Shine a Light on Climate Action this Earth Hour 2017 | WWF Malaysia

Melaka to Shine a Light on Climate Action this Earth Hour 2017



Posted on 07 March 2017
(From left) YBhg Datuk Zainal bin Hussin, Mayor of Melaka Historic City Council holding up the Earth Hour 2017 Night Walk route; YB Datuk Ar. Hj. Ismail bin Hj Othman, Melaka State Executive Councillor of Housing, Local Government and Environment; and YBhg Dato’ Dr Dionysius Sharma, WWF-Malaysia Executive Director / CEO displaying the 100% organic cotton Earth Hour 2017 T-shirt.
© WWF-Malaysia/ Suan Tan
6 March 2017, Melaka: WWF-Malaysia and Melaka Historic City Council (MBMB) will collaborate to hold the first Earth Hour Night Walk in the historical city on 25 March 2017. Everyone is encouraged to register at wwf.org.my for the 2.4-kilometre walk, which begins and ends at the iconic Memorial Kemerdekaan, Bandar Hilir, in Melaka.

During the pre-Earth Hour media conference held today, YB Datuk Ar. Hj. Ismail bin Hj Othman, Melaka State Executive Councillor of Housing, Local Government and Environment, announced MBMB’s pledge to plant 10,000 trees within the city each year to reduce carbon emission. We all rely on trees for our survival, from the air we breathe to the wood we use. Besides providing habitats for animals and livelihoods for humans, trees also offer watershed protection, prevent soil erosion, regulate the essential water cycles and mitigate climate change. 

The current level of carbon dioxide is thought to be the highest in 20 million years, and scientists are working on solutions to capture and safely contain atmospheric carbon.  One approach involves the simple planting of trees.  A tree absorbs carbon during photosynthesis and stores it in the wood for the life of the tree, so trees act as carbon sinks – which help regulate the climate. 

“Earth Hour is not just about switching off non-essential lights for a single hour every year. It calls on us to review and change our overall lifestyle and reduce our carbon footprint and consume more sustainably throughout the year. Earth Hour reminds us how important it is to conserve our natural environment and resources,” said YB Datuk Ar. Hj. Ismail bin Hj Othman.

Among its many green initiatives, MBMB has also initiated the ‘Melaka Riders’ among its staff to propagate green technology and promote cycling within the city. Traffic realignment has also been implemented in order to reduce heavy traffic flow by 20 % along Jalan Merdeka.

“On 25 March 2017, WWF will once again bring together millions of people to shine a light on climate action, and we are privileged to be working together with Melaka Historic City Council for the first Earth Hour Night Walk in the city,” said YBhg Dato’ Dr Dionysius Sharma, Executive Director/CEO of WWF-Malaysia.

“We commend Melaka Historic City Council and the state of Melaka for their initiatives to combat climate change and build a brighter, more sustainable future for the people of Melaka and all Malaysians. We hope that everyone will follow their example and move towards more sustainable lifestyles and avoid wasteful consumption. Our actions today, as individuals and the global community, have the power to transform what the world will look like for generations to come – the time to act against climate change is now,” added YBhg Dato’ Dr Dionysius Sharma.

Explaining WWF-Malaysia’s work in the state, YBhg Dato’ Dr Dionysius Sharma said, “WWF-Malaysia works closely with the Department of Fisheries in Melaka to conserve hawksbill turtles; in advocating habitat protection, research, education and awareness and protection of the species and its eggs. This is especially important as hawksbill turtles, a natural heritage for Melaka and for the whole of Malaysia, are in danger of becoming extinct.”

Everyone can support WWF-Malaysia’s conservation efforts in Melaka and throughout Malaysia by registering for the Earth Hour 2017 Night Walk in Melaka as proceeds from the sale of walk packs will be channelled to environmental protection efforts. Registration at wwf.org.my is RM65 per participant. All walk participants will receive a 100% organic cotton T-shirt as well as a medal made from recycled remnant wood.  

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About WWF-Malaysia
WWF-Malaysia (World Wide Fund for Nature-Malaysia) was established in Malaysia in 1972. It currently runs more than 90 projects covering a diverse range of environmental conservation and protection work, from saving endangered species such as tigers and turtles, to protecting our highland forests, rivers and seas. The national conservation organisation also undertakes environmental education and advocacy work to achieve its conservation goals. Its mission is to stop the degradation of the earth’s natural environment and to build a future in which humans live in harmony with nature, by conserving the nation’s biological diversity, ensuring that the use of renewable natural resources is sustainable, and promoting the reduction of pollution and wasteful consumption.  For latest news and media resources, visit http://www.wwf.org.my/media_and_information/media_centre/
 
About Earth Hour
Earth Hour is a global initiative led by WWF. The annual event began in Sydney, Australia in 2007 and has since created history as the largest global voluntary action ever witnessed. In 2016, Earth Hour was celebrated in a record-breaking 178 countries and territories across seven continents and aboard the International Space Station, serving as a strong reminder of the globe’s determination to tackle our planet’s biggest environmental challenge yet.
 
Earth Hour invites individuals businesses and governments to turn off their lights for one hour to take a stand against climate change. The people are urged to use their power to show leadership on environmental solutions through actions. Earth Hour can be used as a platform to showcase to the world that measures are being taken to reduce environmental impact.
 
 
For further information:
Suan Tan, Senior Manager, Brand Activation, WWF-Malaysia
(PJ Office) Tel: +60374503773
Email: stan@wwf.org.my
(From left) YBhg Datuk Zainal bin Hussin, Mayor of Melaka Historic City Council holding up the Earth Hour 2017 Night Walk route; YB Datuk Ar. Hj. Ismail bin Hj Othman, Melaka State Executive Councillor of Housing, Local Government and Environment; and YBhg Dato’ Dr Dionysius Sharma, WWF-Malaysia Executive Director / CEO displaying the 100% organic cotton Earth Hour 2017 T-shirt.
© WWF-Malaysia/ Suan Tan Enlarge
(From left) YBhg Datuk Zainal bin Hussin, Mayor of Melaka Historic City Council, YB Datuk Ar. Hj. Ismail bin Hj Othman, Melaka State Executive Councillor of Housing, Local Government and Environment, YBhg Dato’ Dr Dionysius Sharma, WWF-Malaysia Executive Director / CEO and Mr Yeap Chong Wei, WWF-Malaysia General Manager of Marketing at the the media conference.
© WWF-Malaysia/Suan Tan Enlarge